Plugin - Forms
The Forms plugin allows you to pass necessary information into a hidden field on the form and then into the CRM system, including the Strala UUID. The Strala UUID is needed to tie Touchpoint Interaction Events to Conversion Events.
Once a form is created, the following code needs to be embedded on that page within the form tag:
<form> <input type="hidden" name="strala_uuid" value=""/> </form>
data-strala-form portion of the code is a flag to indicate the page is using the Form plugin.
<input ... /> portion of the code creates a hidden field named
strala_uuid, which is a necessary placeholder to store the Strala UUID for downstream processing.