ObservePoint Custom Tag
Explore our library of pre-built Custom Tags and learn to make your own
By Luiza1 author15 articles
- ObservePoint Custom TagA guide to the ObservePoint Custom Tag feature used to collect additional or support custom logic for data collected on page in Audits and Journeys.
- OP Custom Tag - Organizing Query Parameters per PageUse this ObservePoint custom tag to split each page's query parameters into variables, then build Rules to validate required parameters and campaign naming.
- OP Custom Tag - Key Word SearchSearch your site for specific words or phrases with an ObservePoint Custom Tag that flags which pages contain each keyword during an Audit.
- OP Custom Tag - Forms with PIIUse an ObservePoint custom tag script in Audits to find forms that ask for SSNs, names, or email addresses and flag pages with potential PII risk.
- OP Custom Tag - SEO Validating JSON-LDValidate JSON-LD structured data for SEO with an ObservePoint Custom Tag that captures each page's JSON-LD objects in Audits and Journeys.
- OP Custom Tag - Checking the Privacy Policy LinkCheck every page for a privacy policy link with an ObservePoint Custom Tag that runs as an On-Page Action and reports results in Variable Inventory.
- OP Custom Tag - Collecting Cookie ValuesAdd this OP Custom Tag snippet to an ObservePoint Audit or Journey to collect first-party cookie names and values and view them in the Variable Summary report.
- OP Custom Tag - Other SEO DetailsCapture SEO details like meta description, page title, image alt text, canonical URL, robots tag, and headings with an ObservePoint Custom Tag script.
- OP Custom Tag - All Hard Coded JavaScript FilesUse an ObservePoint Custom Tag in an Execute action to capture all hard-coded JavaScript files on your pages and review them in the Variable Summary report.
- OP Custom Tag - TemplateUse the ObservePoint Custom Tag template to capture data from the page with JavaScript in On-Page Actions and validate it with Rules in Audits and Journeys.
- OP Custom Tag - Basic SEO DataAdd the ObservePoint Basic SEO Data custom tag to an Audit to check canonical URLs, headings, meta tags, image attributes, page size, and word count per page.
- OP Custom Tag - Setting up Do Not Sell/Share LinksSet up an ObservePoint Custom Tag in an Audit to check every page for your Do Not Sell/Share opt-out link, then use a Rule and Alert to flag missing links.
- OP Custom Tag - 1st Party Cookie ValidationCapture every first-party cookie your site sets with an ObservePoint custom tag script in an Audit, then review the values in the Variable Summary report.
- ObservePoint Debugger ExplainedUnderstand each column in the ObservePoint Tag Debugger, from tag names, paths, and variables to accounts, categories, status codes, and request sizes.
- OP Custom Tag - Query parameter mappingSet up an ObservePoint Journey with an OP Custom Tag and a Rule to verify that landing page query parameters carry through to your analytics conversion tag.