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Checking Tealium Data Objects
Checking Tealium Data Objects
Luiza Gircoveanu avatar
Written by Luiza Gircoveanu
Updated over a week ago

Overview

This integration with Tealium allows any mutual customers to check the data objects (or b objects) within your utag.link and utag.view functions.

These objects are otherwise not available for reference in the console. When you type in utag.link or utag.view in the console, it returns a function, not an object.

How to Set Up

First in the Tealium Tag Marketplace look for the ObservePoint Data Layer Validator and add this to your tags.

You can Publish this tag for Dev, QA, or Prod environments.

Note: If you want to publish this tag to Prod then we recommend you create the following user agent condition If User Agent contains 'ObservePoint' then fire the tag.

After this is set you'll want to go into ObservePoint and run any relevant ObservePoint Web Journeys. (In the case of a cart interaction, it would be a journey.)

Finding the Results

After running your Web Journeys you can find the results in your ObservePoint reports. It will show up as ObservePoint Data but the information will be your utag.link data (you can identify it by the Account ID if you already are using custom ObservePoint Tags).

At this point you will likely want to set up Rules to validate the data and make sure you get alerts if anything changes. You can create rules on this data like any rules set around Tag Variables. Contact your ObservePoint Customer Success Manager if you have trouble.

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